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September 2019 wallpaper
Download a FREE September 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…
Market your online store with these 8 ideas
Marketing your online store after you have launched it is the biggest challenge of them all. It is not something you can ignore and if done incorrectly can become very expensive. If your marketing isn’t working, it might be time…
Digital direct marketing tactics for your online store
Digital direct marketing tactics are an excellent way of getting customers to your online store. Digital direct marketing is great for gathering new customers and for encouraging existing site users to return. Shopify classify direct marketing as: “Direct marketing is…
Marketing strategy: Start a blog on your online store
Blogs have become increasingly popular in recent years. Many companies have begun to realise that a blog can really assist as a marketing strategy for their company. A blog connected to your online store can be a new, innovative way…
Ecommerce strategy: how to get customers to come back to your online store
Right, so you’ve made use of various marketing resources that have resulted in your online store acquiring new customers. The question is: how do you retain these customers? Many businesses focus on attracting new customers and completely forget about their…
August 2019 Wallpaper
Download a FREE August 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…
What copywriting mistakes are causing you to lose sales
You’ve probably been down this road if you have an ecommerce site. You spend countless hours checking for any copywriting mistakes and changing what you need to. You then check again to see if your products look good and your…
Ecommerce Microcopy and CTA’s: Getting it write
Ecommerce microcopy and calls to actions (CTA’s) are so often overlooked in the process of writing copy for an online store. Although ecommerce microcopy is so small and seemingly insignificant, it is actually vital to a smooth user journey. CTA’s…
Online store copywriting tips that engage and convert
Your online store is made up of a lot more than pretty product shots. An attention-grabbing image may be the first thing you notice when you open a website, but you’ll find your eyes quickly scanning over key copy. Let’s…
Why an About Us page is important for online stores
An About Us page is the one page that often gets neglected and left to the last minute. It is the one page that many people are not sure what to put on. Some may even feel that an About…
July 2019 Wallpaper
Download a FREE July 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…
Ecommerce product photography 101 for beginners
What’s the number one thing we always see when looking at products on a website? Well, that’s pretty easy. The first thing almost everyone will notice when shopping online are the product images. Appealing ecommerce product photography is what draws…
Tips to ensure photos enhance your online store design
Online store design is a combination of a variety of factors. Photos are really an easy way to enhance your designs and layouts. If you have been keeping up with this blog series around online stores, you will know that…
How many product shots do you really need?
Does having multiple product shots really make a difference on an online store? The answer is… of course it does! If you haven’t figured it out yet, product shots basically sell the product for you. Before people purchase any kind…
Why online store product photos and copy must work together
So you’ve hired the best photographer in town to take photos of all the products you sell on your online store. That’s great! But you’re only halfway there. Your spectacularly beautiful product photos will be useless if the copy relating…
How product imagery can impact your online store
The online shopping market is becoming more and more competitive, which means your company needs to constantly strive to deliver a better experience for your customers. Customers are inundated with new information and images, and it is up to you…
What are some examples of customised web solutions?
Customised web solutions are all around us. From Uber to online banking we use custom web applications on a daily basis. Ten years ago ALL web solutions were customised… and expensive. Powerful, free CMS systems such as WordPress and the…
WordPress versus Wix: the development debate
Are you trying to decide which website building platform is better between WordPress and Wix? Picking between WordPress and Wix is not an easy decision, especially when there is so much to understand about these two platforms. These two website…
June 2019 Wallpaper
Download a FREE June 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…
When does bespoke development work best?
People often associate bespoke with tailoring. The Oxford Dictionary defines bespoke as making or selling bespoke (custom-made) goods, especially clothing. So imagine you go to a tailor and ask him or her to design and make a suit exactly to…
How business process automation will save you time and money
The key to business growth and development in the digital age is business process automation. Trying to continue doing things in a manual manner is impractical and nonsensical, and it is certainly not cost-effective. If you’re looking for ways to…
May 2019 Wallpaper
Download a FREE May 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…
South African digital design trends and predictions for 2019
Digital design trends are much easier to follow and keep up to date with than traditional design trends where reprinting is both time consuming and costly. That being said, keeping up with trends is not always a wise way to…
What does the current South African ecommerce landscape look like?
This month we’re looking at where South Africa is, digitally speaking. This article will focus on what South Africa’s current ecommerce landscape looks like. It’s clear that it is quite different from that of the rest of the world. If…
Where is South Africa digitally in 2019: the stats
What many people don’t realise is that digital landscapes differ. We often look at things from a global perspective, which isn’t ideal as this more often than not considers one landscape over others. So where is South Africa digitally in…
April 2019 Wallpaper
Download a FREE April 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…
Your business needs to do these things to remain competitive
The world is changing. Fast. The pivotal question for all businesses is: what do we need to do to remain competitive? These days, businesses seem to be coming and going quicker than movies at the cinema. One non-negotiable for businesses…
How to take your retail business into the digital space
Retail at its root is selling products to consumers. If the goal for your retail business is to sell more products to more consumers, the idea of taking your retail business digital should make you really excited. Digital allows new…
Looking for an easy-to-manage website solution? Try WordPress.
Everyone needs a website these days. It could be a personal blog, a platform for an influencer, an online store for a retailer or even a booking platform for a fitness facility. Knowing that the website solution you find for…
Why your business needs to hire a digital agency
Digital is the name of the game in business these days. If your business isn’t digital then you’re on your way out. But rather than being afraid of all things digital, and avoiding it like a person at the mall…