User Experience (UX)

Improving user interactions and experiences with digital products.

What is user experience?

User experience or UX refers to the all-inclusive experience someone has with a digital product, such as a desktop and/or mobile website, particularly focussed on how easy and pleasant it is to use.

FL Expertise v3-UX-icon3

We design
user-friendly experiences.

Create a user journey

What do we do?

Interactive and responsive design

Incorporate practical aspects

Focus on utility

Ensure ease of use

Enhance efficiency

0%
of visitors are likely to come back to your site if it has good mobile UX
0%
of customers say they have abandoned their shopping carts because of bad user experience
0%
of people form their opinion about a website based on website aesthetics
0%
of users who don’t find what they are looking for on one website, will go on searching on other websites
0%
of online shoppers say they wouldn’t return to a website after bad user experience
0%
of first impressions for a website are design-related

Source: TechJury – https://techjury.net/blog/user-experience-stats/#gref

Taking users on a journey

Our top concern is user experience design and making sure the user journey is intriguing across all brand touchpoints. UX refers to the experience a user has when interacting with your website, app or other digital product. We prioritise intuitive layout designs to optimise the user’s encounters with brands on both desktop and mobile devices.

It’s an emotional experience

What will the emotional reaction be when a user clicks on your menu, consumes your content and explores the layout of your information?

Flicker Leap defines strong brand associations by carefully considering who the end user is and how best to arrest their attention. Specific user experiences are then crafted, tested and refined through an iterative development and design process.

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