Digital Insights

Digital is the name of the game in business these days. If your business isn’t digital then you’re on your way out. But rather than being afraid of all things digital, and avoiding it like a person at the mall…

Download a FREE March 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…

Going digital isn’t as scary as it sounds, even for South African farms in South Africa. There are many reasons why farms should have a website and more, which we will explore. Traditionally, smaller commercial farms usually aren’t as digitally…

There is no doubt that health and fitness are currently among the hottest topics on the planet. Whether it’s “getting into shape”, eating better or just living a healthier lifestyle, people are becoming hyper-aware of what they put in and…

Some may argue that if you work for yourself then you don’t require digital processes like the ones that bigger businesses make use of. But that is simply not true. It is possible to work with minimal digital assistance, as…

If you are a medical practice, network of doctors, hospital or any other medical professional you need to have a digital presence. Digital can range from a simple website to a complex, custom-developed web application and everything in between. There…

Is your business a traditional brick-and-mortar retailer that hasn’t made its products available online yet? What are you waiting for? It’s time to start selling online! Here are five among many reasons why you should make the move as soon…

Download a FREE February 2019 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…

We are living in a digital world. It’s no secret that social media plays a big part in this world as possibly the best marketing tool for the success of any brand. You may think social media is time-consuming to…

Having a website is not keeping up with the Joneses anymore. A website is basic bread and butter for business. Now you need a better website to keep up with the digital Joneses. The internet is in a constant state…

The majority of people have access to emails. Emails are accessible on both smartphones and desktops. Email marketing statistics show that it has the highest return on investment (ROI) when compared to the other marketing channels. A business will send…

WordPress is one of the most popular content management systems around and that’s not changing any time soon. So if you’re looking to launch a website or if you’re looking to improve the platform your website is built on, then…

Email automation won’t save your actual life (I don’t think), but they can save you from the mind-numbing task of sending the same information over and over again. Once a potential lead, new customer or existing client is scheduled to…

The greatest advantage of ecommerce is that you can sell things online all day, every day… yes, even while you’re sleeping. It’s like having a physical store open 24-7-365, but without all the costs. While you’re in la-la land, your…

Do you want your business to flourish in the digital age? Well, it’s pretty simple really – ensure that you have an online presence. Online marketing puts the business online, creates an online presence and builds brand reputation. Online marketing…

WordPress 5.0 has been announced to launch on 6 December 2018. To explain version numbers quickly: generally, any major release that includes potential breaking changes is labelled with a new first digit. So because we’re on 4.9.8 at the moment,…

When you’re a small business owner with a small number of employees, it’s often the case that you’re a crucial part of your business making money. You get stuff done and you deliver value to your customers. The issue comes…

Download a FREE December 2018 wallpaper for your desktop or mobile device. At Flicker Leap, our team enjoys styling up their desktops with a new wallpaper every month. Every team member gets a chance to come up with some creative…

There are times when things get a little crazy. It can sometimes depend on the product you are selling, for example, if you sell gifts for Dads then you can expect an increase in sales before Father’s Day. Or perhaps…

Once you have your homemade Christmas gifts ready to sell, the tricky part is actually selling them. If you have dreams of big business, going online as soon as possible is a great way to get your homemade gifts in…

December is a busy time for shopping. But the consumer's behaviour has changed over the years. Instead of rushing to the shops to make purchases before Christmas, consumers check on their phones on websites and social media platforms for the…

The target market always affects the approach taken in marketing. This is certainly true when it comes to business-to-consumer (B2C) and business-to-business (B2B) companies. With this in mind, there are a few differences when looking at B2C vs B2B marketing…

HubSpot, a thought leader and inbound marketing service provider, have for years promoted what they call the funnel. A process for generating business leads and managing marketing and sales leads. However, in recent months this process has been replaced with…

Video has become very important to businesses. Don’t get left behind! Start using video for content marketing, social media and more. People want to see what your business is about and they want to be part of the everyday goings-on…