The fast-paced nature of business forces you to leave no stone unturned and explore every avenue that is going to give you a competitive edge. If you are serious about outperforming the rest, you need to consider implementing a good…
Efficiency is everything, especially when it comes to the success of your business. And one cannot be slow in today’s fast-paced, digital world! But digital efficiency is so much more than just kitting your business out with the latest hardware…
For your business to thrive in today’s digital world, you need a strong online presence. What is a good way of achieving this, you ask. The answer is by business blogging. For those of you that don’t know what business…
Digital is the name of the game in business these days. If your business isn’t digital then you’re on your way out. But rather than being afraid of all things digital, and avoiding it like a person at the mall…
Yes, every business should have a website. Yes, even B2B (business-to-business) organisations. What we always forget is that, at the end of the day, it’s individuals in businesses making the purchase decisions. And how do individuals research their purchases these…
Emojis have become a popular trend on social media, and the prediction is that they are going to become essential for marketing. Social media is seen as fun, engaging and entertaining, and emojis are an integral part of this social…
Gone are the days when social media was just for personal use. If businesses do not have some kind of social media presence, whether it’s on one channel or many, there’s a problem. Being on social media has become as…
Putting together a digital marketing plan can often be a very challenging task. One of the hurdles is to work out how much you need to plan on spending to reach the digital marketing business objectives that you have set…
Craig, a family friend and mentor, always used to tell me, “If you want to make money, find a problem and solve it”. Is your business idea the solution to a problem? Let’s delve into this and other questions to…
The main objective of having a blog on your website is getting more traffic, but the question our clients ask the most is: "If we want more traffic, how often should my business blog?"
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