For your business to thrive in today’s digital world, you need a strong online presence. What is a good way of achieving this, you ask. The answer is by business blogging. For those of you that don’t know what business…
There is no getting around the fact that web design impacts content marketing. Content marketing is fishing. Users are fishing for answers. You are laying out the bait for users to find. If content is the hook, the sharp piece…
Do you know that song by Frank Sinatra that goes, “Love and marriage, love and marriage, go together like a horse and carriage”? Well, it might not rhyme as nicely, but you can definitely replace the love and marriage part…
The website content you create and craft is key to your website's ultimate success. I cannot emphasise this enough. A website without content is of no value to anyone. What is the main purpose of a website? It is to…
A business blog is one of the easiest ways to promote your business. It is a cost-effective way to promote your business, as it can lead to more sales. It is also a brilliant way to connect with your customers…
Instagram is a powerful social media platform. As a small business, you can begin using Instagram as a visual way to connect with your followers. It’s quick to add photos, followed by a creative filter, a few effective hashtags and…
When it comes to building websites, content is a necessity! Without content, your website is like a blank piece of paper or an empty toolbox – there is nothing to help or equip your visitors. The challenge is often putting…
We are currently living in an exciting age of “online presence”, and it has become pretty incontestable that content is the way to go if you want to grow any brand. That being said, while it is momentous to have…
Content marketing has proven its efficiency time and time again. It has brought many brands online success. If you’ve been wondering if it’s just a fad that will fade away, it looks like it’s here to stay. Well, at least…
Your digital brand is up and running, and it appears to be hunky-dory, but why are you not receiving the desired number of website visits? Perhaps you are overlooking the value that content marketing can add to digital media. Let's…
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