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Inbound Marketing Lingo

A business owner’s guide to understanding inbound marketing lingo

Whether you've been in the industry for years or you're a fresh new startup, good inbound marketing is the key to getting more customers in 2016. However, before you get going with a marketing strategy, it's useful to have a quick terminology go-to to ensure that you and your marketing team are speaking the same language. So, what are the ins-and-outs of inbound marketing lingo? Here's a quick glossary of the key terms:

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